20+ Years National Media
GEO Strategy
Est. 2003
Making Reputations Newsworthy.
Is your brand
invisible to AI?
AI now decides what your customers see.
Be the BRAND that AI Recommends ✅
Earned Media + GEO. One integrated strategy.
The positioning of our law firm is a direct result of NewsMark PR. We’re writing new cases all the time.
— Attorney Mark Tepper Former Asst. Attorney General & Chief Trial Counsel at The Bureau of Investor Protection and Securities for The New York Attorney General.Over 60% of online searches now end without a click — AI is answering your customers before they even reach your website. Brands that appear in those answers aren’t there by accident: they’ve built the credibility that AI engines reward.
Generative Engine Optimization (GEO) ensures that your brand is chosen in those AI answers. NewsMark combines editorial expertise with GEO strategy to make sure your story reaches your customers — even when AI is deciding what they see.
Discover the Difference
AI-generated podcast for a law firm client — two AI hosts, one compelling brief.
Hear a live example →See It In Action
Real placements, real results — coverage that builds AI authority for our clients.
View our results →
Mark Hopkinson · Interviews Britain's Former Deputy Prime Minister
Our Founder
A Journalist's Instinct.
A Strategist's Mind.
"For over two decades we have helped businesses attract the media attention they deserve — and build the kind of reputation that outlasts the news cycle."
Mark Hopkinson founded NewsMark Public Relations after a distinguished career as a BBC-trained journalist and media strategist for the British Government — giving us an insider's understanding of what editors want, and how to make your story irresistible.
Based in Florida and serving clients worldwide since 2003, we combine the agility of a boutique firm with the reach and expertise of a global agency.
Work With Us →Our Services
Full Services Overview →01
Earned Media
Editorial relationships that open doors competitors can't. National and regional press placement across television, print, radio, and digital.
02
Generative Engine Optimization
Engineering your brand's visibility inside ChatGPT, Perplexity, Google AI Overviews, and Gemini-generated answers — the original and most powerful GEO signal.
03
GEO Content Strategy
Optimized content, authority-driven to earn citations from both AI engines and editorial outlets — written once, working everywhere. On-message, every time.
04
Reputation Management
Protect and enhance your brand image proactively. Strategic communications for start-ups, law firms, and Country Clubs, built on 20+ years of media strategy.
05
Crisis Communications
Narrative control across broadcast, digital, and AI-indexed sources — before a story takes hold in traditional or generative search. Rapid response when it matters most.
06
Executive Media Training
BBC-trained coaching that prepares executives for national broadcast, print, podcast, and on-camera interviews at the highest level.